International UX: the details that make a difference

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A successful user experience is vital if an online store is to thrive. A strong digital reputation, a user-friendly website and relevant content are important strategic investments. 89% of companies agree on that. But things get more complicated when it comes to establishing a uniform standard for a good international UX.

The bad news is: there isn’t one. As long as Europe is home to different [...]

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European Medtech Is Revolutionising Healthcare Worldwide

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World Health Day was just a few days ago. There are so many innovations in this field, and the emergence artificial intelligence means they are accelerating fast. That’s why we’d like to introduce you to a few of the most promising start-ups within European MedTech (there are over 250,000), each of whom are revolutionising in their own way!

1. Making it easier to get an appointment: the indispensable platforms connecting health professionals and patients

This is probably the [...]

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#ChooseFrance: what are countries doing to attract foreign investment?

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Ahead of the Davos Forum, a few days ago in Versailles, the “Choose France Summit” took place. This was an opportunity for French president Emmanuel Macron to meet the heads of various multinationals and promote “Made in France”.

A well-proven and marketed operation; #ChooseFrance quickly became very popular on Twitter during the day of the summit and more than 3.5 billion euros of investments were announced by companies such as Toyota, Facebook, SAP, Manpower, Google and others.

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4 tips for quick website translation

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So your website has been translated into English, surely now you can reach consumers worldwide? Big Mistake: almost 75% of people using the Internet don’t speak English. Spanish, German, Mandarin, Portuguese, Italian, Dutch… on the Internet language is the only barrier that still exists. Translating your website into several languages is therefore essential and it isn’t to be taken lightly.

Read on to find out our best advice for quick website translation (whilst still maintaining quality obviously!)

1. [...]

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Top Blogposts 2017: what you liked on the blog last year about international expansion

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Here it is, 2018 has begun! Before discovering new blogposts on international development, cross-border e-commerce and translation, check out our top 10 most popular articles on the blog in 2017. These 10 articles have aroused your curiosity and critical thinking, and are worth (re)discovering!

 

1. International Success of Startups Worldwide

Although entrepreneurs are still reluctant or doubtful about international expansions, start-ups are increasingly present outside their borders. Here is a brief recap of the [...]

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