E-Commerce and climate protection: tips for more eco-friendly crossborder business
By Theresa Wand
Climate Change and International Expansion: Friends or Foes?
We previously discussed the future of e-commerce and climate protection in the articles such as “5 major retail trends for 2020”, where we addressed the theme of sustainable development. The testimonials of several entrepreneurs during Paris Retail Week showed that the ecological vision of brands was one of the main themes of the event’s conferences, as was the case at the K5 in Berlin. Climate protection is therefore undeniably one of the major concerns [...]
Read moreSetting up in China: why it’s a good idea and how to go about it.
By Steffy Zameo
The People’s Republic of China is undeniably a major global economic player. With a GDP of 14,217 billion dollars in 2019 and an annual growth rate of 8%, China is actually the world’s second largest economic power.
Since becoming a member of the WTO in 2001, China has removed a significant number of customs barriers. As a consequence, foreign companies no longer need to form partnerships with local businesses in order to set up there. The presents European companies with an [...]
Read more6 reasons to set up in Russia
By Ludivine Chotard
Find the idea scary? No need: setting up in Russia is by no means impossible. Any entrepreneur can get to grips with the market: just stick to a few rules to make sure everything goes smoothly. Still not entirely convinced? Then read these six reasons to set up in Russia…
1. Sustained growth since 2017
This was the year the country came out of recession. In 2017, Russia recorded 18% growth, despite earlier trade and financial sanctions. With a population of 1469 [...]
Read moreThe international beauty sector: which export markets should cosmetic brands target?
By Ludivine Chotard
From natural beauty in Asia and men’s grooming in Latin America to organic products in the United States and custom fragrances in the Middle East, each region of the world has its own beauty demands and cultural sensibilities. Where and how should cosmetic brands export? Should they systematically adapt or capitalise on the unique know-how of their country? Will they find a market on the continent they choose? Our analysis.
Want to know more about expanding your eCommerce business globally? [...]
Read moreLuxury: 5 top tips for exporting internationally
By Ludivine Chotard
When it comes to the luxury sector, France doesn’t have much to worry about. Topping the table with a 25% global market share, the country’s high-end brands like Dior, Louis Vuitton, Chanel and Hermès set the tone for the rest of the international luxury market.
But France isn’t the only country to excel on the luxury market… Italian leather and haute couture are popular in the United States, the Brits continue to charm with their fine porcelain tableware, the Northern Europeans [...]
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