How to translate product descriptions [complete guide]

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For your product descriptions to be as attractive as possible, you need to make sure the original version is perfect. Once this is done, you can make them attractive in other languages too. It’s also important to think about SEO and make sure the source product descriptions and target product descriptions are optimised. In this post, we’ll explain how to translate your product descriptions, step by step.

 

1. Try some transcreation

Transcreation and translation are two different things. Transcreation is a neologism [...]

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The future of translation: on and offline

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Type “future of translation” into a search engine and you’ll be presented with pessimistic articles questioning whether translators and interpreters will all be unemployed in a few years and whether machines will completely replace human translators. But what is the situation actually like? Is machine translation (MT) really putting thousands of jobs at risk?

Here is what we know about the future of translation on and offline!

What does the future of translation look like?

In our digital times, businesses don’t have a [...]

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How to open a subsidiary in a foreign country [guide 2022]

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Are you looking to grow your business beyond your country’s borders? Imagine opening a foreign subsidiary! You’ll have control over the activities of your operation, and the parent company will not be wholly liable in the unfortunate event there’s a legal dispute or mistake at the local level. In short, it’s all good. To find out more about opening a subsidiary in a foreign country, follow this guide!

 

Why open a subsidiary in a foreign country?

The decision to go abroad is [...]

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8 good reasons to translate your e-commerce site

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Creating content is very demanding work. You need to define a strategy, deploy it and measure the effectiveness of your actions. Furthermore, you need to make sure the blog articles you write are read and shared more than your competitors. To achieve this, there is an irrefutable technique: translate your articles and product sheets into several languages. Wait no longer, read our 8 good reasons to translate your e-commerce site.

 

1. Increasing site traffic

In order for your business site to [...]

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The top nine most common SEO errors

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Have you been trying for days, weeks or months to reach your target via search engines? To ensure all this effort doesn’t go up in smoke, it’s essential to verify that you’re applying the best practices on the web. Which is why we’ve compiled a selection of the most common SEO errors for you. By the end of this article, you’ll be in a position to apply the appropriate corrections to your SEO strategy before it turns upside down!

 

1. Keyword [...]

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