In the US, the total e-commerce sales for 2022 were estimated at $1,034.1 billion, an increase of 7.7% from 2021, while in the UK, the most lucrative e-commerce market in Europe, we have observed nearly 60 million e-commerce users in 2022. And, as is often the case, increased demand has gone along with increased supply. So, how do you make your e-commerce website stand out?
How do you make your e-commerce website stand out from [...]
Read moreWorking on your SEO (Search Engine Optimisation) strategy isn’t the only thing you can do to promote your online store. In this article, we’ll explain the best ways to attract people to your e-commerce site. Not only will we teach you how to generate traffic to your website, we’ll go through how to get the most from your acquisition channels.
Email marketing affects all stages of the client relationship: prospecting, conversion and retention. And this [...]
Read moreHave you ever gone to another country (say, Hungary) without knowing the language (say, Hungarian)? Did you manage to communicate with the locals (in this case, the Hungarians)? You probably tried to speak slowly and clearly in English and/or use gestures to make yourself understood. And, while you can get by abroad using this approach, it is unpredictable and not always effective.
The same applies to your e-commerce site.
To sell abroad, you have to make sure your online store is easily [...]
Read moreBeen buying from famous e-commerce websites for years now? Think you’d be able to create a popular and profitable e-commerce site too? Before you get started, we suggest you write a business plan for your future e-commerce site. This strategic document will help you assess your financial situation and come up with a concrete action plan that will conquer the e-commerce market! 🚀
A Harvard Business Review study showed that entrepreneurs who write a [...]
Read moreDo you want to attract as many people as possible to your physical store (clothing store, household electricals shop, restaurant, hairdressing salon, etc.)? Local marketing is just what you need to achieve this. With local marketing, consumers will be able to find you by entering their search term followed by the words “near me” or “nearby”. In this post, we will define hyperlocal marketing, its challenges and the five strategies that need to be implemented.