How to attract traffic to your website: Four cost-free methods

By Emmanuel de Saint Jean

Your sales conversion rate is proportional to the traffic generated to your online store.

Web traffic impacts the turnover generated by your e-business in the same way that physical location is key in attracting customers for bricks-and-mortar shops.

There are certain cost-free methods you can use to boost traffic to your online shop for free. Here are four tried-and-tested ways of attracting prospects:

1. Content marketing:

Content marketing is a powerful way of generating traffic to your online store. It consists of creating high-quality [...]

How To Translate a Shopify store with Langshop and TextMaster

By Steffy Zameo

What is LangShop?

LangShop is an app for translating Shopify stores. Its main feature is fast automatic translation using several translation drivers. The app supports 241 languages and allows automatic translation for most of these languages. It also has different features for localizing and optimizing websites for international SEO.

Automatic translation is fast and allows a large amount of content to be translated in a short time. However, it’s not perfect and can’t be compared with professional translation work. Consequently, some [...]

The TextMaster API for SAP Hybris: simplify the distribution of your product catalogue on the international stage

By Ludivine Chotard

SAP Hybris: the essential omnichannel Product Information Management tool

SAP Hybris is a Product Information Management tool (PIM). From the multichannel distribution of catalogue products to personalisation and the management and processing of orders, SAP Hybris enables you to manage the many challenges retailers face.

This is why TextMaster has developed an integration tool that enables retailers to easily translate their product information using SAP Hybris.

Discover [...]

Translate your Drupal website with the TextMaster API

By Ludivine Chotard

What is Drupal?

Drupal is a free and open-source content management system (CMS). Its flexibility enables it to meet the vast majority of market needs: institutional websites, community websites, commercial websites, blogs, intranets, etc.

With its solid, extensive and comprehensive platform, Drupal makes it possible to quickly and easily get a functional website up and running online. And for the more experienced, there are numerous optional modules available that can be completely customised by developers.

With [...]

Reach new international markets with Akeneo and TextMaster

By Ludivine Chotard

At TextMaster, our goal is to help business to accelerate their international growth by giving them a whole new way to handle their translations.

That’s why today we’re excited to announce our newest partner Akeneo PIM, one of the top product information management tools. Together, we’re helping retailers to create multilingual product data and automate their product distribution across new geographic markets.

Our integrated services make it possible to order translations directly through Akeneo in over 50 languages. Your product information will [...]