How to translate product descriptions
By Amandine Dujardin
How to translate product descriptions [complete guide]
For your product descriptions to be as attractive as possible, you need to make sure the original version is perfect. Once this is done, you can make them attractive in other languages too. It’s also important to think about SEO and make sure the source product descriptions and target product descriptions are optimised. In this post, we’ll explain how to translate your product descriptions, step by step.
1. Try some transcreation
Transcreation and translation are two [...]
Read more8 good reasons to translate your e-commerce site
By Amandine Dujardin
Creating content is very demanding work. You need to define a strategy, deploy it and measure the effectiveness of your actions. Furthermore, you need to make sure the blog articles you write are read and shared more than your competitors. To achieve this, there is an irrefutable technique: translate your articles and product sheets into several languages. Wait no longer, read our 8 good reasons to translate your e-commerce site.
1. Increasing site traffic
In order for your business site to [...]
Read moreNine very common SEO errors to avoid
By Amandine Dujardin
The top nine most common SEO errors
Have you been trying for days, weeks or months to reach your target via search engines? To ensure all this effort doesn’t go up in smoke, it’s essential to verify that you’re applying the best practices on the web. Which is why we’ve compiled a selection of the most common SEO errors for you. By the end of this article, you’ll be in a position to apply the appropriate corrections to your SEO strategy [...]
Read moreDiscover the impact your traffic has on your sales!
By Amandine Dujardin
The more people you attract to a brick-and-mortar shop, the greater the chances of your turnover increasing. And it’s the same on the internet. The objective is to attract web users in a way that leads them to discover your products, your services, your brand, your articles… In fact, 47% of consumers read between three and five pieces of content before finally making contact with a business or company.
But is it a given that traffic will have an impact [...]
Read more7 Elements you need to optimise your e-commerce website management
By Emmanuel de Saint Jean
All e-commerce sites try to attract as many visitors as possible and convert them into buyers. To achieve good results, a website’s interface needs to be user-friendly and responsive – prospects will only buy from your site if their user experience is positive. Here are the seven elements you need for a successful e-commerce website that will give you repeat clients
A comprehensive search engine
A system with a search bar will help clients. To give visitors a good experience, invest in [...]
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