International logistics: 5 tips on how to optimise your strategy and improve your sales

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Logistics (also known as e-logistics in e-commerce circles) is a cornerstone of electronic commerce that aims to cover all stages of the process. It’s one of the main areas of growth for those working in online sales. Given today’s increasingly demanding consumers, online sellers would do well to stay up-to-date with new issues in digital commerce. Here, we summarise a few key elements that will help you optimise your international logistics and make cross-border e-commerce a powerful catalyst that drives business growth!

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Neural Machine Translation: tips and advantages for your digital translations

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All of us have now used Google Translate, Reverso or Deepl at some point. You know, all these online translators that allow you to switch from one language to another! This is what’s referred to as machine translation (MT): the conversion of a text from one language to another, carried out by computers without any human intervention.

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The TextMaster API for SAP Hybris: simplify the distribution of your product catalogue on the international stage

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SAP Hybris is a Product Information Management tool (PIM). From the multichannel distribution of catalogue products to personalisation and the management and processing of orders, SAP Hybris enables you to manage the many challenges retailers face.

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How Petit Bateau centralised its translation management with TextMaster

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Established more than 125 years ago, Petit Bateau is a French children’s clothing brand. With 4,700 points of sale in more than 80 countries, the brand achieves almost 50% of its turnover from international markets, primarily in Western Europe and Asia. This iconic French brand therefore faces various challenges, in particular in creating and updating its multilingual content.

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6 reasons to set up in Russia

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Find the idea scary? No need: setting up in Russia is by no means impossible. Any entrepreneur can get to grips with the market: just stick to a few rules to make sure everything goes smoothly. Still not entirely convinced? Then read these six reasons to set up in Russia

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