How Jumia earned the position as the African Amazon in just 4 years

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Created in 2012 in Nigeria by Sacha Poignonnec and Jérémy Hodara, Jumia was able to become the ecommerce leader in Africa in just 4 years. With record growth, it has seen sales multiplied by 5 in the last two years. Today, Jumia is active in 12 African countries, employees 1800 people and has delivered over 1.6 million orders in 2015.

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Which language will dethrone English on the internet?

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There are over 7000 languages used around the world, with English having the most native speakers around the world, followed by Chinese and Spanish. Today, English also takes top online, as it was the original language when the Internet was created and is still the main language for developers. Let’s not forget that 30 years ago, it was impossible to use letters with accents or non-Latin characters.

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5 Key Factors to Succeed in the Chinese Market

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China, which represents 13.3% of global GDP, is the world leader in export and the top economic powerhouse. According to the IMF, it has been surpassing the US in terms of GDP and purchasing power since 2014. For the last 30 years, China has been experiencing wave after wave of reforms that encourage foreign investment and export, resulting in annual growth rates of almost 10%.

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99designs & Internationalisation: What We Can Learn

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99designs shares their journey of going from a ‘small Aussie company’ to an international marketplace, and everything they learned along the way.

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The 5 Mistakes to Avoid When Going Global

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Expanding your business to international markets is no easy feat. While going abroad is a great way to grow your sales, especially when you’ve hit a wall in your home market, it also comes with a host of risks and challenges.

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