Creating a multilingual online store is a crucial step in accessing international markets. While foreign customers are more willing than ever to shop online, you need to make sure that your website is optimized for your local audience. That’s why we’re compiling our list of the best resources (tools, tips and tutorials) for translating your online store:
Take a look at the biggest translation pitfalls such as [...]
Read moreYou’ve invested a lot in your company’s website – hired the best web designer, found an amazing content writer, and managed to make visitors flock to your site. So why is it that you’re not having the same impact with international customers? Let’s see if you’re making one (or more) of the top 5 translation mistakes that could be losing you customers.
While automatic translation is constantly being improved, it still can’t match human [...]
Read moreYesterday, we looked at the different types translation options for common projects like documents and web content. Today, we’re going to look at the solutions for translating complex documents like legal contracts or technical user manuals. We’ll also address an often-overlooked field: marketing translation.
Translation agencies are similar to online translation platforms in that they centralize everything in one place for you. The main difference is the price because they often manage [...]
Read moreTranslation is a lot like choosing what to wear on a trip: there’s no one-size-fits-all option that will work in all situations. Sure, there are some basic items that you need to pack, like clothing, but even that depends on a variety of factors. The same goes for translation projects; there are a lot of elements that you need to consider before starting your project. You need to look at the type of documents or web content [...]
Read moreWe’ve talked about how important it is to have a multilingual store if you want to reach a wider customer base, both at home and abroad. Today, we’re going to take a closer look at how to translate product descriptions.
Planning ahead can save you hours of work (and probably some money too). First, look at your current customers; are there languages that you are missing? For example, Hispanic [...]
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