How to redesign your e-commerce site for an international audience
By Amandine Dujardin
How to redesign your e-commerce site: steps for international success
Do very few people visit your website? Is the bounce rate too high? Or maybe you just want to think bigger? No matter the reason behind it, a website redesign is the perfect strategy to improve a site’s SEO, we suggest you do it every 2 or 3 years. But how do you redesign your e-commerce site for international success?
1. Put together your e-commerce site’s graphic chart
Most graphic charts have [...]
Read more7 top tips to turbocharge your online sales over the summer
By Amandine Dujardin
E-commerce: how to boost your sales during the summer
For many online sellers, summer signals a drop in sales. Although, if you sell parasols and sunscreen, you should be alright. However, it’s quite likely that you’ll need to increase traffic to your website over the summer months. After all, most of your customers are lazing around in the sun, not glued to their smartphones…
Here are our seven top tips from the pros to help you boost your online sales over the [...]
Read moreThe Top 10 Digital Marketing Tools
By Amandine Dujardin
Digital marketing: 10 essential tools in 2023
If you want to keep your competitive edge in the marketing sector today, you have no choice but to surround yourself with experienced people and use high-quality software and apps. If these are your current objectives, read on. Here are the 10 best digital marketing tools of the moment. Which one is your favourite?
1. TextMaster
TextMaster is more than a digital marketing tool, it is a global SaaS translation solution. What does this mean? Quite [...]
Read moreHow to make your e-commerce website stand out
By Amandine Dujardin
In the US, the total e-commerce sales for 2022 were estimated at $1,034.1 billion, an increase of 7.7% from 2021, while in the UK, the most lucrative e-commerce market in Europe, we have observed nearly 60 million e-commerce users in 2022. And, as is often the case, increased demand has gone along with increased supply. So, how do you make your e-commerce website stand out?
1. Use the funnel technique
How do you make your e-commerce website stand out from [...]
Read more8 ways to promote your online store
By Amandine Dujardin
Working on your SEO (Search Engine Optimisation) strategy isn’t the only thing you can do to promote your online store. In this article, we’ll explain the best ways to attract people to your e-commerce site. Not only will we teach you how to generate traffic to your website, we’ll go through how to get the most from your acquisition channels.
1. Set up an email campaign strategy
Email marketing affects all stages of the client relationship: prospecting, conversion and retention. And this [...]
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