Click & Collect: what is it and how to set it up

By Amandine Dujardin

Click & Collect: what is it, what are the benefits, and how do you set it up?

Grocers, restaurants and other local shops are finding customers are more and more connected and demanding. To meet these new expectations, shop owners need to adapt by offering innovative solutions. One of them is Click & Collect. This post sets out what this is, its benefits and, most importantly, how to set up Click & Collect for your business.

What is Click & Collect?

Click & [...]

The 5 risks of machine translation

By Amandine Dujardin

5 reasons why you shouldn’t always rely on machine translation

Machine translation (MT) has two big advantages: it’s quick and it’s cheap. But be careful. Although this technology allows you to translate swathes of information in an instant, it does have its downsides. In this post, we explain why you shouldn’t always rely on machine translation.

What is machine translation?

Machine translation creates texts using enormous text corpuses available in multiple languages.

Originally, this service was deployed around 30 years ago by Microsoft, Apple [...]

The top 10 social listening tools in 2023

By Amandine Dujardin

The top 10 social listening tools

Where are your products and/or services being mentioned online? Which keywords perform best in your sector and the countries where you sell? Who is talking about your brand and what are they saying? To answer these questions, you can use one of the top social listening tools below. But before we get to them, here is what social listening aims to achieve!

What does social listening aim to achieve?

Social listening means keeping up with what’s [...]

Best e-commerce delivery solutions

By Amandine Dujardin

Which e-commerce delivery solutions should I choose?

Optimising delivery solutions on your e-commerce site is a necessary part of maximising customer satisfaction. Just like payment solutions, prospective customers often need a choice of different delivery solutions to encourage them to make a purchase. The goal of this post is to set out all the options, but above all, the most popular e-commerce delivery solutions.

Which delivery options are available for e-commerce?

There are many e-commerce delivery options. This refers to the various [...]

How to redesign your e-commerce site for an international audience

By Amandine Dujardin

How to redesign your e-commerce site: steps for international success

Do very few people visit your website? Is the bounce rate too high? Or maybe you just want to think bigger? No matter the reason behind it, a website redesign is the perfect strategy to improve a site’s SEO, we suggest you do it every 2 or 3 years. But how do you redesign your e-commerce site for international success?

1. Put together your e-commerce site’s graphic chart

Most graphic charts have [...]