Ecommerce trends: 5 types of consumer behaviour every manager should know

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Ecommerce retailers and online store managers need to be creative to encourage revenue growth. All e-marketing specialists pursue the same objective: they seek to arouse the user’s curiosity so that they will make a purchase. Let’s take a look at the 5 types of consumer behaviour that every manager should know!

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10 big international marketing trends for business growth

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Effective marketing trends strategies give organizations an edge over their competitors and help them understand customers’ needs. These strategies can also help reduce a company’s advertising budget by channeling resources to the relevant consumers. But where do companies, especially SMEs and startups, learn their marketing strategies?

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10 tips on creating converting, high-quality content

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Creating content shouldn’t be just high-quality, but it should also be able to convert users into paying customers. High-quality content should provide readers with valuable information, incentives, and other goodies.

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Four top tips for successful business expansion in India

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With a population of more than 1.36 billion people and just over 450 million internet users in 2021, this huge South-Asian country entered the e-commerce sector rather late in the day.

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The outlook regarding eCommerce law in 2021

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This is a guest article by Sandra May, Legal Content Team leader at the Händlerbund, on the topic of eCommerce law in 2021.

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