We’re excited to announce the release of the Customer Acquisition Study with our partners SimilarWeb, which measures the effectiveness of different marketing channels around the world. We were able to obtain an enormous amount of information using SimilarWeb’s data sources: over 100 million monitored devices, local Internet Service Providers (ISPs) around the globe, web crawlers and hundreds of thousands of connected sites and apps. The data revealed some interesting similarities and glaring differences between countries and industries. We focused on 5 countries – UK, US, France, Germany and Italy – and 3 industries in particular – fashion, apps and news & entertainment.

We’ve covered a variety of topics on this blog, like creating a multilingual online store or how to choose your translator. We realized that what we were really missing was a global overview for anyone starting out their website translation. That’s why we’ve put together what we believe is the ultimate guide to translating your site.

Following a lot of demand from our ecommerce customers, we’re excited to announce the launch of our Magento translation extension! It’s another step that we’re taking to make your translation workflow even easier, from product descriptions to category content.

We love seeing research about the latest trends in marketing, which is why Regalix’s recent report on the State of B2B Marketing really caught our attention.

Over the last few weeks, we’ve been busy preparing (with our friends at Creads) a new resource for marketers that we hope will improve your marketing and make your life easier. Today, we have more tools than ever before to reach out to new audiences, engage customers and measure our results. While that’s all well and good, learning and keeping track of so many new tools can be pretty stressful. That’s why we’ve done the work for you and put together a list of 20 tools you should use to boost your marketing activities in 2015.